By: Christi Lotempio
Celina and Erin from Student Support Services arranged a tour of T-Shirts Ect in Batavia. This is a T-Shirt company located at 37 Center Street in Batavia, or mytshirtsect.com. The company offers screen printing, canvas prints, wall graphics, embroidery, Decals, Banner and so much more. The owner, Brian Kemp, was a graduate of SUNY GCC.
Our group was able to walk through the entire business to view the printing and the embroidery being completed at the time of our tour. We learned about everything from taking a customer’s order, how the T-Shirt is printed or embroidered, and their checks and balance system. Mr.Kemp was very informative and gave us many tips on running an effective business. Some of the most important things he noted were networking, providing great customer service and being honest (The Golden Rule). He was able to share with us some of his marketing ideas, such as the wooden coin (if you find one and you return it to T-Shirt Ect – you get a free T-shirt!) and the logo printed on the sleeve of the left arm of a shirt. He was able to give us a complete outline of being an entrepreneur, and encouraged to think outside of the box to make your company stand out.
Not only was the tour fun but we all got our own shirts. Thanks for the T-Shirts Mr.Kemp!!
By: Fashion Intern Mariah Paddock
Every Wednesday in Advertising class, students participate in workshop Wednesday. Students are put into groups and are given a topic and are asked to brainstorm different advertisements and ideas. In today’s class, November 9th, students watched the new video, recorded by Forest Production and Photography, about Genesee Community College alumni, their stories and what they thought of GCC. The video had the end message about GCC; “We’ll take you where you want to go!” The video went back and forth from students in the college now and then would showcase alumni in between. The alumni explained why GCC was the perfect decision and where they are now. The video also said, “GCC can enrich your life.”
After watching the video, current GCC students in Advertising class were asked to come up with ideas of what they think about Genesee Community College. Students came up with multiple ideas, stating the different benefits and opportunities GCC has to offer. They listed concepts such as hands on experience, diverse students, small class sizes and supportive professors. One student said, “GCC gets you started in a friendly environment where everyone is accepting of each other.” Another team came up with an advertisement showing a person daydreaming, saying “Just as I imagined; great people, personal, affordable” (shown below). Students overall agreed that Genesee was the perfect step up in “getting your foot in the door” and digging deeper in your interests and desired careers.
Students at GCC aren’t afraid to get involve and use the opportunities that Genesee gives them. GCC gets you ready for your future and makes you feel welcome and comfortable with whatever you are doing. The success level of graduates at Genesee Community College continues to grow. Don’t forget that, “We’ll take you where you want to go!”
If you wish to watch the alumni video the link is below!
By: Denzel Flowers – Tourism & Hospitality Management Student
On October 28th, the Tourism & Hospitality Managements students joined other tourism students from Finger Lakes Community College, Monroe Community College and RIT at the 11th Annual Hospitality Symposium held at RIT. This year’s topic was “Legally Speaking”.
Karen Morris, a SUNY distinguished Professor and Brighton Town Judge was one of the day’s speakers. She writes a column in Hotel Management Magazine called “Legally Speaking” and she shared real cases of hospitality lawsuits with the students. She shared outcomes and best practices by industry leaders such as P.F. Chang’s and major hotel chains. She reviewed dozens of cases and their results in the last two months.
Tony Terradas, a Senior Account Manager for NEXT! Ad Agency presented a segment entitled “Reputation Management after an Issue” in which he showed how social media can be a tool to manage a company’s reputation both before and after legal issues.
A delicious lunch was provided by the RIT Hospitality Students at Henry’s Restaurant in the George Eastman Building. RIT students develop menus, prepare the food and operate Henry’s Restaurant as part of their classroom learning.
* The Genesee Community College Tourism & Hospitality students also benefit from membership in the Travel Club. They will be traveling to Las Vegas, Nevada to further enhance their studies of the tourism and hospitality industry. They will experience and learn first-hand the ways of the industry from some of the most world renowned hotel conglomerates such as MGM Mirage, Bellagio, and Treasure Island. Denzel Flowers, and Breonna Thomas are two students that are members of the GCC Travel Club selling raffel tickets to fund raise to help pay for their trip to Las Vegas. For more information on how to support the travel club’s fund raising please contact Denzel or Breonna at firstname.lastname@example.org ; Bthomas4@genesee.edu