An Interview with Erica Swiatek of Innovate Faster

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By: Jewel Watters, Fashion Merchandising Major

I interviewed our keynote speaker for this year’s Creativity Conference that is coming up on Febraury 28th, 2018. If you are looking to learn more about becoming an entrepreneur, and tips and tricks to help you get there, come to the Creativity Conference!

1) What made you want to open up your own business?

Swiatek says that she actually fell into business, she was working for a consulting business in learning and development and creative studies, and she wanted more than that. Swiatek was approached about doing the Escape Room, and she wanted to do assessments, playing and teaching personality problem solving, and taking over just fell into place.

2) What are your responsibilities as a business owner?

Swiatek says that her responsibilities are pretty much all over the place. There is lots of stuff to do every day involving marketing, paying the rent, creating the Escape Room classes, and usual day to day stuff.

3) What is one piece of advice you would give to someone wanting to become an entrepreneur?

Swiatek says that you should always make sure that you are really passionate about it, because it involves a lot of day to day stuff that you are not going to love, and you will feel like this is not what you wanted, her piece of advice is to always be realistic.

4) How do you exhibit your creativity?

Swiatek says that she exhibits her creativity through playfulness. She tries to be an ambassador at play, she likes to play first learn second. She says it gives her such a different experience, and that she still plays with a slinky toy, always has fun colored nail polish, and likes to showcase her playfulness.

 

Experience the Creativity Conference This Semester!

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By: Jewel Watters, Fashion Merchandising Major

When you were growing up, did you ever look around at all the businesses around your local town when your mother was driving you around, and think ‘owning my own business might be a fun thing to do’? You probably were also thinking that owning your own business will make you lots of money, fame, and a big nice house to live in. Well, what if I could tell you that there is a chance to learn more about what being an entrepreneur really is, and what it can do for you if you choose to pursue entrepreneurship?

Next month on Wednesday, February 28th, 2018 in the Conable Technology Building at Genesee Community College’s Batavia campus, the Business program will be hosting a ‘Creativity in the Entrepreneurial Zone’ Conference to inspire people to become entrepreneurs. This conference will have a keynote speaker, multiple breakouts with lots of speakers from different industries, and will also have a continental breakfast, and lunch. Registration will be beginning at 8:15 am, and the conference will start at 9 am with a keynote speaker.

Our keynote speaker will be Erica Swiatek, who is an entrepreneur from a company called Innovate Faster, she is also the one who does the Escape Room activities you have probably heard about. We are also hoping that Erica will demonstrate some of these escape room activities to the students here. Swiatek blends the stuff she knows best into activities, courses, and programs for other people to enjoy. These activities, courses, and programs are all about innovation, professional development, change management and team building.

Come one, come all! Housing Survey!

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housing batavia

Hey y’all! It’s time to participate in something. Let your voice be heard in this online survey. Basically, it’s a survey given by Genesee County and they’re trying to decide what type of housing and additions to add to Batavia!

If you or someone you know would like to participate in helping the town of Batavia develop and grow, please fill out this short 11 answer questionnaire given in the link below. It has to be in by the 17th of November.

https://www.surveymonkey.com/r/XZBVSXP

Thanks and have a great day!

Exciting news on the Creativity Conference!

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We are steadily preparing for the conference in April. Here are two of our speakers, to look forward to listening to at the event! Stay tuned for more updates!

Joe
Joe Ziolkowski (Jacksonville, FL, United States) received a Masters of Science in Education, Concentration: Art Education from Nazareth College of Rochester. A Master of Fine Art from the School of the Art Institute of Chicago and the Bachelor of Science from Southern Illinois University at Carbondale. He is currently Assistant Professor of Photography and Art at SUNY Genesee Community College, Batavia, NY, where he is also SUNY COIL Nodal Network Coordinator. While at SUNY GCC he has also curated a variety of faculty and student photography and art exhibitions, including  “Crime Scene”, “My Pinhole Photography / Mi Fotografía Estenopeica”, “The Land Of Our Land”, “Of This Earth – Cliché Verre”, “Tableau”, “Art Matters”, “Community”, “Clue”, “Environmental Portraits of Western New York”, “Digital/Draw” & “The Sustainable Still Life Photography Exhibit.” He has taught at Rochester Institute of Technology, SUNY Monroe Community College, Center for Creative Studies (Detroit), Barat College (Lake Forest, Illinois), and in Chicago at the Museum of Contemporary Art, the School of the Art Institute of Chicago, Columbia College, and the American Academy of Art. He has been awarded summer artist residencies at Paul ArtSpace, St. Louis, Missouri, 2016, Jentel Foundation, Banner, Wyoming, 2013, Brush Creek Foundation for the Arts, Saratoga, Wyoming, 2012, English Harbour Arts Centre, English Harbour, Newfoundland, 2011 and Constance Saltonstall Foundation for the Arts, Ithaca, New York, 2010. His work has been widely exhibited, nationally and internationally and he is the author of two monographs, Walking the Line (1992) and Pressure (1997).

Maria

Maria Pesin is a senior apparel industry executive with an outstanding history of achievement and over 25 years of field experience. She has developed brands from the ground up and taken well-known names to new heights of excellence. Her proven leadership ability has led her to spearhead marketing operations and construct and implement business plans for New York apparel giants like Fleet Street and GIII Apparel Group building multi-million dollar brands. She has established herself as an expert in everything from merchandising and sales to product development and budgeting. Maria is passionate about the apparel industry and dedicated to working with up-and- coming enterprises that are as devoted to the trade as she is. She takes great pleasure developing close ties with the people she works with and loves sharing the knowledge she has gained over the years as an apparel executive. Establishing new businesses, growing existing businesses and bringing new fashion trends into the marketplace is what she enjoys most about her job.

By Mariah Paddock, Marketing Intern for Director of Business Programs

Creativity is…

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By Mariah Paddock, Marketing Intern for Director of Business Programs

Need inspiration to create something new or solve a problem? Are you stuck in your thinking? The solution is creativity! When was the last time you had a great idea?

Ever heard of the Mona Lisa? Yeah, it’s kind of a big deal. It was created by Leonardo da Vinci over 500 years ago, He IS the master of creativity! He still inspires us today.

Leonardo was a Renaissance man, meaning he did many things. While being a master painter, he was also a military engineer, mathematician, scientist, architect, and the list goes on. Without the creativity and intelligence that he brought into the world, our lives today would be very different.

Leonardo da Vinci was absolutely incredible and no one really knows why…

He is the reason we wonder!

To celebrate his greatness and creativity, GCC annually hosts a Creativity Conference to celebrate Leonardo di Vinci’s birthday! This year we are recognizing 565 years of excellence. Our theme is, “The Future of__________” you fill in the blank! Some of the topics that will be discussing this year include:

The Future of … 

  •   Fashion & Retailing
  • Education
  • Entrepreneurship
  • Journalism
  • Agriculture
  • Travel & Tourism

The 4th annual Creativity Conference will be Tuesday, April 18th, 2017, in the Conable Technology Building. The event includes coffee, continental breakfast, lunch, snacks and even swag bags. We will even have a cake to celebrate Leo’s birthday!

Stay tuned for more updates on the conference…

or contact Dr. Lina LaMattina at lmlamattina@genesee.edu for more information.