STEM – Science, Technology, Engineering, and Math!

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The Career Services Department is hosting an Employer STEM Networking Event for students interested in the fields of Science, Technology, Engineering, or Math on Thursday, March 6 from 12:45 pm – 1:45 pm in the Forum!

Register for this event to network with multiple employers, including:

  • RIT
  • Genesee Community College (IT & Media)
  • Liberty Pumps
  • GCEDC
  • Town of Batavia
  • Morton Salt
  • Genesee County Soil & Water
  • Xerox
  • Five Star Bank
  • Lapp Insulator
  • Oxbo Corp.
  • Cornell Cooperative Extension
  • EMA Design

Dress to impress, and have your questions ready to ask employers about their career path, future internship and employment opportunities, and anything else you can think of!

Student Day in the Field

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On October 28th 2013 two GCC Business students participated in the Buffalo Niagara Sales and Marketing Executives’ (BNSME) Student day in the field program.  Alec Engel—a major in professional golf management—and myself (Fashion Business major) had the chance to network and ask questions during the 3-part program.  First we went to Kegworks’ location in Buffalo to see a presentation by their marketing team; Next we went to Millennium Hotel and were able to sit down in small groups and converse with business professionals about their day-to-day activities; and lastly, we were treated to a networking dinner followed by a presentation on modern marketing strategies by personnel from the Manzella Marketing Group.

Our first stop at Kegworks gave a very unique view on one company’s marketing and retailing strategy.  Kegworks, which now employs over 50 people began as a man looking to make it easier to make repairs on commercial restaurant and bar supplies and equipment through a one-stop online retailer.  In March 2013, the first Kegworks Store was opened in Buffalo, sealing the deal that Kegworks was one business which successfully formed in the reverse order of typical retailers.
One employee at Kegworks that I found very inspirational and relatable was content writer/journalist Caleb Houseknecht.  Like the company, Houseknecht is atypical in his career with Kegworks; he began working for Kegworks as the main social media writer in March of 2012, months before his graduation in May of that year.  Houseknecht shared with us some of the insight he has gained so far in his career: sometimes you really learn things as you go, so you should always be open to new experiences.  After answering many questions about various marketing methods Kegworks has used to get an edge up on competitors, director of sales, Jeff Conrad, was able to really sum it all up for us, stating, “If you don’t change, you don’t grow.”

For the next portion we met up with the rest of the students (half of us went to Kegworks and the other half to Rich Products) to have mini question answer sessions with professionals form a conglomeration of different industries.  Some vital tips offered include:

  • Meet customers’ objections with persistence and product knowledge
  • Don’t be shy
  • Be careful on Facebook (etc.)
  • As a professional, it is most important to preserve your integrity and reputation
  • If you want a job, keep sending your resume (every 3 months recommended) as a “gentle reminder” in case of openings
  • Answer messages by the next day whenever possible; be prompt DSCN2313

 With these wise suggestions in our heads, we headed to the dinner, where Manzella Marketing would be presenting.  Before dinner we had time to mingle with the business executives and fellow students; many calling cards and handshakes were exchanged.

Manzella Marketing’s presentation served as a definite example of best practices for presenting.  They covered many topics we have been learning in Professional Sales class, and how to put them into use in the real world.  The presentation was interactive and included a great display of visuals, along with video clips and marketing samples they have used.  With the conclusion of the presentation, we all said our goodbyes and began the drive home, our pockets full of new calling cards from potential employers, mentors, and connections. DSCN2314

Business Networking at GCC

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Contributed by Emily Pelton

On Thursday, October 17, the GCC forum was filled with people from different local businesses. Each specific business had at least one person there who was there representing their company. They were there to talk to students and teachers, to network, and to discuss potential future jobs and internships. They were also there to share their own experiences and examples with students who might be interested in going into their field of work. The business that were there were Maurices, Verizon, Charles Men’s Shop, Dentino Marketing Group, GLOW area YMCA, Concentrix, Coastal Staffing, Darien Lake, Clarion Hotel and Entercom Rochester.  Representatives from each group were more than happy to talk and share any information that they could.

Each company was available for the entire time to talk to each student about any questions that they might have about their company. I went and talked to each person there that was a representative. It was very enjoyable and I was able to learn a great deal about each company and each representative. I also received a large amount of pamphlets, coupons, and even candy from one table. I met some very interesting and pleasant people, and I took away at least one thing from each company that I did not know before.

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Common questions that arose as students networked with the representatives were potential internships that the companies offered, and what the experience of an internship would be like. Each company had a different answer. However, their reason for offering internships, if they did offer them, was the same. The overall goal that each company has is to keep improving where they are currently at, and to continue to be successful. In order to do this, it is important to hire the right people. Internships not only help students gain hands on experience, but also allow an employer to see if they would like to hire that student. If the student is successful and well liked during the course of the internship, it is possible that they have secured themselves a job with that company. Although they each had slightly different reasons and answers for offering internships, every representative gave this overall answer as their main reason.

Students that came to this event came to gain general information about the different businesses, or for extra credit for one of their classes. However, I think that each student that came and took the time to actually network left with more than just bonus points and coupons. This event provided the chance for students to ask questions in many fields of business. There was something there for any student, whether they were a business major or not. This event provided students with the rare opportunity of seeing what their actual future career may look like. In addition to the information and handouts that were offered by each company, there was also a raffle drawing for a $50.00 gift card that was put on by the  college. The winner of this drawing was Kamilah Bowens. Kamiliah is currently a business major here at GCC. This event was a great success, and is one that will be well remembered by both students and faculty in the future.

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