Professional Sales Students Host Guest Speaker

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By: Harry O. Rodriguez – Professional Sales Student

Mr. Leandro de Andrade Pereira, a full time employee at Genesee Community College, visited the professional sales class taught by Professor Rick Dudkowski.

Leo is a success coach for the nursing program and he’s also a baseball coach at GCC. Pereira was an international student. He is from Curaçao. Pereira shared a little bit about his background and his selling experience with the students in class. He completed a degree in DC, and then he transferred to Florida International University and earned his bachelor’s degree in early childhood. He worked six months at Home Depot selling doors and windows. He said “you have to be assertive but not too pushy that the customers walk away”. He also worked at Verizon.

He said in order to sell you need to understand your customers. For example you would use a different approach with a homeowner than a professional contractor. There is a 75% higher chance that a customer will buy if you relate the product or service back to what they were saying or satisfying their needs.

At GCC Pereira is trying to sell the nursing program. He recently hosted tours for area high school students. Pereira also stressed that the more practice you have selling the easier it gets. After his presentation, students were given the opportunity to ask Pereira questions. At the end of the class, Pereira was given a GCC Plaid Tie as a token of appreciation for coming to class and sharing his experiences with the students.

On behalf of the class, I would like thank Mr. Pereira for his time and advice. We learned a lot from him, sincerely, Harry O. Rodriguez.

Professional Salesperson, Joseph Chappius, a Financial Advisor of Northwestern Mutual, visits Professional Sales Class

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Joseph Chappius, a Financial Advisor of Northwestern Mutual, Buffalo NY, volunteered to give his advice in the Professional Sales class which is taught by Professor Dudkowski. Chappius, who lives in Albion, saw himself as a salesperson through his finance internship, many years back. He sees sales as a combination of “Art” and “Science”.

When he wanted to make sales, he followed a 10:3:1 ratio, he will talk to 10 clients and select 3 clients who he thinks he had the opportunity to make a sale to. He also stated that “Time is money” by that he means he will spend the least amount of time with the client that he thinks would not be interested in buying or investing. He stated, “I’d rather spend my time with clients that he likes and the clients who has the willingness to invest”.

Chappius shared his selling experiences with the students in the class. He mentioned that he received more “No” than “Yesses”. He said a successful salesperson had met many failures before he or she succeed. He looked at failing as “keep going”. Every time Chappius failed to make a sale, he will do a “self-reflection” and ask “what do you want for now and your future” and always “Think Big”. He said as a salesperson “you don’t want people to tell you, how much you are worth”. You want to be worth as much as you want, you do rely on a fixed paycheck. Chappius mentioned “the more people you talk with, the more customers you are going to get.” When he talked to his clients, he focused on three criteria, “Are they nice?”, “Do they want to be helped?”, and “Do they have the capacity to save?”

Chappius gave his final advice to the students in the class, which was “be a person, be yourself, know your products, never use “Me” and “I”, and always listen to your clients. After this presentation, students were given the opportunity to ask Chappius questions. At the end of the class, Chappius was given a GCC Plaid Tie as an appreciation for coming to GCC and sharing his experiences with the students.

On behalf of the class, I would like thank Mr. Chappius for his time and advice on how to be a successful salesperson. We learned a lot from him.

Kah Chan “Kevin”
President of PTK – Alpha Iota Upsilon

Healthcare Professional Talks With Sales Class

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This past week I invited a business professional to speak in my professional sales class. This woman is named Julie Kumiega and she happens to be my mother.

Julie has been in healthcare for 25 years. She sells healthcare. She went to Buffalo State College and worked in many different places all in the Healthcare Industry. Julie talked about many things dealing with getting jobs, keeping jobs and other things like that. Julie discussed being able to recognize your own value, everyone makes mistakes and that is not only natural, but it’s ok, knowing your style of learning, never pass up opportunities, admit when you’re wrong and ask for help when you need it. Julie currently works at United Memorial Medical Center, however she has worked at the Alzheimer’s Association, the American Cancer Society, and more.

Bringing in professional sales people helps students get ready for the real world by being able to ask these people questions and be given real and accurate information. Thank You Julie for coming in and sharing with the class what you do and giving us plans for success.

By: Emma Shoenecker

Student Blogger: Sarah Melani

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Hi Everyone,

So, I am here in New York, a Fashion Business Major. I am studying the fashion Business, creating my own company. I love the arts. I am a singer, a writer, a fashion designer, modeling, I love the arts. I cook and play sports! This is what I love, what I do. I go places, I am traveling a lot.

My new life is amazing. I have my gifts, my talents, full force, my blessing, everything is all great. Everything is all good and the great days are endless. There are no bad days, nor bad times to look to! No one can touch me. I don’t open my mind, my eyes, nor mysarah-burnett2c ears to problems. I am fearless, I am not afraid of anyone nor anything. Except for my God. I couldn’t care less.

Focused.

One day at a time.

Using the time I am given well. My eyes stay on God, every day, everything, in and with Him, in His presence.

This is the beginning. And my life will be good for always! This is mine, and this is me. This is my blog, and I am Sarah Melani, and I invite you here to join me. Hello, I welcome you!

Next blog, Thanksgiving! There will be Pumpkin Pie verses Sweet Potato Pie, and, Black Friday shopping, and plenty of fun time, all of these I will be writing on in my next blog, hope you all enjoy!

Student Support Services Visit Local Business

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By: Christi Lotempio

Celina and Erin from Student Support Services arranged a tour of T-Shirts Ect in Batavia. This is a T-Shirt company located at 37 Center Street in Batavia, or mytshirtsect.com. The company offers screen printing, canvas prints, wall graphics, embroidery, Decals, Banner and so much more. The owner, Brian Kemp, was a graduate of SUNY GCC.

Our group was able to walk through the entire business to view the printing and the embroidery being completed at the time of our tour. We learned about everything from taking a customer’s order, how the T-Shirt is printed or embroidered, and their checks and balance system. Mr.Kemp was very informative and gave us many tips on running an effective business. Some of the most important things he noted were networking, providing great customer service and being honest (The Golden Rule). He was able to share with us some of his marketing ideas, such as the wooden coin (if you find one and you return it to T-Shirt Ect – you get a free T-shirt!) and the logo printed on the sleeve of the left arm of a shirt. He was able to give us a complete outline of being an entrepreneur, and encouraged to think outside of the box to make your company stand out.

Not only was the tour fun but we all got our own shirts. Thanks for the T-Shirts Mr.Kemp!!

Tourism & Hospitality Management Students Enjoy Industry Conference at RIT

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By: Denzel Flowers – Tourism & Hospitality Management Student

On October 28th, the Tourism & Hospitality Managements students joined other tourism students from Finger Lakes Community College, Monroe Community College and RIT at the 11th Annual Hospitality Symposium held at RIT. This year’s topic was “Legally Speaking”.

Karen Morris, a SUNY distinguished Professor and Brighton Town Judge was one of the day’s speakers. She writes a column in Hotel Management Magazine called “Legally Speaking” and she shared real cases of hospitality lawsuits with the students. She shared outcomes and best practices by industry leaders such as P.F. Chang’s and major hotel chains. She reviewed dozens of cases and their results in the last two months.

Tony Terradas, a Senior Account Manager for NEXT! Ad Agency presented a segment entitled “Reputation Management after an Issue” in which he showed how social media can be a tool to manage a company’s reputation both before and after legal issues.

A delicious lunch was provided by the RIT Hospitality Students at Henry’s Restaurant in the George Eastman Building. RIT students develop menus, prepare the food and operate Henry’s Restaurant as part of their classroom learning.

* The Genesee Community College Tourism & Hospitality students also benefit from membership in the Travel Club. They will be traveling to Las Vegas, Nevada to further enhance their studies of the tourism and hospitality industry. They will experience and learn first-hand the ways of the industry from some of the most world renowned hotel conglomerates such as MGM Mirage, Bellagio, and Treasure Island. Denzel Flowers, and Breonna Thomas are two students that are members of the GCC Travel Club selling raffel tickets to fund raise to help pay for their trip to Las Vegas. For more information on how to support the travel club’s fund raising please contact Denzel or Breonna at dflower1@my.genesee.edu ; Bthomas4@genesee.edu

GCC Plaid Rockin’ The Campus!

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By: Mariah Paddock – Fashion Business Program

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Genesee Community College has created their own plaid that has even been officially registered by the Scottish Register of Tartans. For the textile aspect, the GCC plaid is a twill weave, which can be easily identified by the diagonal lines. Our GCC school colors are also official Pantone colors. The blue color is the Pantone 2945 C and the yellow color is the Pantone 117 C. The plaid has been steadily moving through the college, starting with the fabric, shown above. Official GCC Plaid neck ties, bow ties, and scarves were produced in the 2015-2016 school year. The introduction of the plaid was a success, and is continuing to flourish into the 2016-2017 school year. We have introduced GCC Plaid socks and we are in the process of getting t-shirts, as well.

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Students, in the fashion program are eager to get involved in different activities within the school. We are even willing to help advertise to increase awareness of the official GCC Plaid. Students have combined their efforts by posting on social media, blogging, and even making ad campaigns, seen below. We have graciously given the plaid away at different events to guests of honor and others who have taken time to help the students learn about the fashion industry. During our New York City trip in October 2015, we gave the plaid neck ties, bow ties and scarves to the people in the industry, including former alumni, as gifts. They were telling their stories to students and giving them tips about making it in the fashion industry. Students have also given the plaid to guest speakers that are part of the Fashion Speaks Series at the GCC Batavia campus, one being the Emmy Award winning fashion stylist, David Zyla.

Giving the plaid to these special people showcases the fashion students’ appreciation for their participation in helping them succeed.

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Students are always using social media to spread the word about the work they are doing or events that are happening at Genesee Community College. The hashtags are a perfect way to stay connected with each other and get the word out on an international level. While in New York City the fashion students used the hashtag #GCCinNYC. Now, with the plaid, we ask everyone to post pictures of themselves in the GCC Plaid and hashtag it, #GCCPlaid.

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The GCC Plaid is also on display in the Alfred C. O’Connell Library, featuring a vest, kilt, socks and scarf, seen above. The vest and kilt in the display was created by Professor Donna Ehrhart. Design students are in the process of making their own plaid vests and other items in the official plaid. Currently the GCC Plaid socks are for sale in the Math and Science Suite for $10. Stay tuned for the GCC Plaid Logo t-shirts that are coming soon!

Don’t forget to follow us on social media @trendygcc

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